“Marketing with Intent”
WhY Mintent?
Because we are the most talented, knowledgeable and passionate digital marketers you will ever add to your team. We have a proven track record dating back to the beginning of digital marketing time. Our heads, our hearts and our hustle are ready to be part of your business.

Clarity.

Action.

Performance.
Our Team
Matt Dion
CEO
Matt Dion is a technology industry veteran with 26 years of experience ushering early stage companies through the tricky early adopter and early majority market phases. He brings proven management and board experience with successful companies during their early stages, including Crystal Decisions/Business Objects (acquired by SAP), Apparent Networks, 90-degree software (acquired by Microsoft), Active State (acquired by Sophos), and Elastic Path Software. A consummate thought-leader in the areas of marketing, content marketing, digital transformation, e-commerce, and business development, he has spoken at Adobe Summit, Enterprise World, Digital Entertainment World, Luxury Interactive and Digital Hollywood.
Krista LaRiviere
Chief Marketing Officer
Krista LaRiviere is passionate about helping customers navigate the digital marketing ecosystem to help grow their businesses. She brings 23 years of marketing experience and entrepreneurial thinking to the Mintent team and every customer she works with. Having founded and successfully exited, three digital marketing companies, most recently gShift, which was acquired by Mintent, Krista has also been ranked as one of Canada’s top female entrepreneurs by Profit’s W100. Krista holds degrees in Economics, Business Administration and Applied Information Technology. She is an active Rotarian and a Queen’s Diamond Jubilee recipient for her work with charities.
Raina Willow
Account Manager & Senior Digital Strategist
Raina is a digital marketing strategist with a passion for content marketing. Her background in creative advertising allows her to craft unique brand messaging that can be conveyed through both visual and written content. Her experience working with both B2C and B2B clients, combined with an optimistic outlook enables her to creatively problem solve and find solutions for clients.
Jessica Holmes
Account Manager & Digital Marketing Strategist
Chris Thompson
Digital Marketing Strategist
Anatoly Vedenkin
Digital Marketing Strategist
Julia Villa
Digital Marketing Strategist
Julia is a Digital Marketing Strategist with over 3 years of experience in digital marketing and strategy, email marketing, social media content creation, and content writing. Her expertise in social media allows her to understand what a target audience is looking for and how to get their attention. Her love for marketing is coupled with her passion for engaging people all over the world and bringing them together.
Heba Ali
Account Manager & Digital Marketing Specialist
Heba is a forward thinking marketing strategist who brings over 6 years of digital marketing experience to the team. She aspires to create long lasting brand loyalty and to turn her client’s customers into advocates for their brands. Having worked with multiple small and medium business’ from all over the world, Heba prides herself on her ability to think outside the box to expose new opportunities for her clients.
We believe in the power and importance of Canadian business.
We have offices in Barrie, Ontario and Vancouver, British Columbia where our team of experts collaborate on creating the best possible marketing plans and executions available. Our internal mission is to support local businesses in their growth and expansion efforts.
We know marketing is oftentimes the one element holding a company’s growth back from greatness. Let us audit your company and provide recommendations on how to fully utilize digital marketing to your advantage.